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Click Here to view and download Case Study
ONE Consulting Helps Consumer Electronics Wholesaler Double Sales, Cut Costs, and Leverage Market Opportunity
"Besides helping up keep on a sharp growth curve, ONE Consulting has put
us at the top of our field. We're no longer an Excel-based startup;
now we're able to compete on a global level, and compete on volume as
well as margins."
—Red Hare
Results:
- Since bringing in NetSuite, Red Hare has doubled its growth to $30 million in sales without adding any IT staff
- Company saved $65,000 over the cost of on-premise business
software, and saves additional costs by re-allocating employees from
time-consuming spreadsheet maintenance chores
- Red Hare has reduced on-hand inventory needs by two-thirds by
using inventory re-order automation, freeing up space to add to product
variety without adding storage cost
- End-of-quarter financial reconciliation now takes four minutes, compared to approximately 50 hours with the previous system.
Challenges:
- Consumer electronics wholesaler wanted to take advantage of
fast-growing demand for gray-market products by online retailers, but
had to keep margins razor thin
- Spreadsheet-based pricing, order, and inventory calculations
wasted employee time, created data entry bottlenecks, and caused pricing
inaccuracies
- Shipping errors caused by manual data entry required the company
to take expensive write-downs to avoid risking customer dissatisfaction.
Solution:
- Rather than upgrade to Microsoft Dynamics, Red Hare brought in NetSuite ERP, CRM, and Ecommerce
- Advanced inventory automation lets the company produce additional
revenues by offering third-party fulfillment services, where Red Hare
stocks its suppliers' inventories
- Easy-to-use Website-building tools helped Red Hare, which
formerly took orders by fax and phone only, experiment with online
ordering to broaden customer appeal
- Company used NetSuite partner ONE Consulting Services for implementation and customization services.
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